Make your customers smile with tips on rewards programs, customer retention, and commerce in general.
Improving customer loyalty can be a tricky process, but there are many marketing strategies to increase customer loyalty and ensure the success of your business. If your company wants to enhance the customers’ overall experience with your business or brand and leave them satisfied with their …
Customer Lifetime Value Customer lifetime value is a key success element for any business. The higher the value the more profitable the business will be. Lifetime value is mainly driven by customer retention. The concept is fairly simple—customers who are happy with the products and services …
A major part of sustaining a successful business is having a loyal band of customers by your side, at all times. That’s why you should never underestimate the importance of customer engagement to drive loyalty for a business or a brand. Word-of-mouth advertising, steady sales, increased consumer …